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In 2018, Campbell’s purchased Snyder’s-Lance, Inc. and created a new snacking division, Campbell’s Snacks. Snyder’s-Lance also ran a DSD model, an advantage for Campbell’s as it sought to further grow in the fast-paced snacking industry. An opportunity to own a Snyder’s-Lance route affords you the opportunity to distribute some of the best snack brands in the industry, including, Snyder’s of Hanover Pretzels, Lance Sandwich crackers & Cape Cod Potato chips. Each brand is well-positioned within the fastest growing segments of snacking to meet consumer’s desire for elevated snacking experiences.
